McDonald’s Corporation today announced that all its 19 restaurants in Estonia, Latvia and Lithuania are transferring to a Developmental Licensee (DL) structure. The DL structure is a form of franchising which has been used by McDonald’s for almost 20 years to enable regional ownership and grow the brand.
| Title | McDonald’s Corporation Announces a Transfer to a Developmental Licensee (DL) Structure in The Baltics |
| Contact | Agnes Vadnai, Director of European Communications, McDonald’s Europe |
| Telephone: +44 (0)207 800 4800 Mobile: +44 (0)7590 965 539 | |
| Date | 20th December, 2007 |
| Download | pdf (105k) |
