Uncovering McDonald’s Economic Impact in Europe: London Economics report published
McDonald’s has published a report, undertaken by leading European economics and policy consultancy London Economics, uncovering its economic contribution to Europe.
On the 40th anniversary of McDonald’s first European restaurant, the research reveals that McDonald’s is estimated to have contributed €9.5 billion to the European economy in 2010. As well as allowing McDonald’s to learn more about its impact on employees, suppliers, customers and communities – 97% of food for McDonald’s European restaurant is sourced from the continent, for example, and 82% of McDonald’s European workforce receive formal training, averaging 40 hours per year – the report will also help the company to deliver future prosperity for the communities across Europe in which it operates.
Download the Executive Summary here >>
Download the full report here >>
On the 40th anniversary of McDonald’s first European restaurant, the research reveals that McDonald’s is estimated to have contributed €9.5 billion to the European economy in 2010. As well as allowing McDonald’s to learn more about its impact on employees, suppliers, customers and communities – 97% of food for McDonald’s European restaurant is sourced from the continent, for example, and 82% of McDonald’s European workforce receive formal training, averaging 40 hours per year – the report will also help the company to deliver future prosperity for the communities across Europe in which it operates.
Download the Executive Summary here >>
Download the full report here >>
Latest News
May 9th, 2012
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McDonald's Global Comparable Sales Rise 3.3% in April
Europe posted a 3.5% increase in comparable sales for April with each of the segment’s major markets – France, the U.K., Germany and Russia – contributing. Customer enthusiasm for the latest addition of Monopoly in Germany and the U.K., premium food events in France and Russia, as well as the on-going benefits of restaurant reimaging fuelled results for the month.read full article »
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April 20th, 2012
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Global Comparable Sales Drive First Quarter Results at McDonald's
Europe delivered solid comparable sales growth of 5.0% and operating income growth of 4% (8% in constant currencies) for the quarter. Performance in the U.K and Russia led the segment’s sales growth, with France and Germany also contributing. Europe’s emphasis on everyday affordability, premium product innovation and restaurant reimaging continued to provide an appealing restaurant experience and contributed to the segment’s quarterly results. On-going economic challenges and severe weather in February negatively impacted the quarter.read full article »
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April 20th, 2012
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McDonald’s Celebrates 90 Ground-breaking Advancements in Environmental Practices Around the World
Reusing air conditioning condensation to water plants and clean. Repurposing advertising banners into fashionable tote bags. Recycling used cooking oil to power generators at a hospital. Today, McDonald’s celebrates these and dozens more examples of passion and innovation in the 2012 Global Best of Green report.read full article »
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April 17th, 2012
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McDonald's Corporation Names Tim Fenton as Chief Operation Officer
McDonald’s Chief Executive Officer Jim Skinner today announced that Tim Fenton, currently President of McDonald’s Asia, Pacific, Middle East and Africa (APMEA) and 39-year veteran with the Company, has been elected to the role of Chief Operating Officer, with responsibility for the company's more than 33,500 restaurants worldwide.read full article »
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March 22nd, 2012
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McDonald’s CEO Jim Skinner to Retire; Board Elects Don Thompson as Successor
McDonald’s Corporation today announced that Vice Chairman and Chief Executive Officer Jim Skinner retire after 41 years with the Company, effective June 30, 2012. McDonald’s Board of Directors elected current President and Chief Operating Officer Don Thompson to succeed Skinner as CEO, effective July 1, 2012.read full article »
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McDonald’s Europe
at a Glance
Number of markets 40
Number of restaurants more than 7,100 restaurants
Number of employees 415,000
Number of McCafés
more than 1,500
Percentage of franchised restaurants 72%
President Douglas Goare
All figures correct as of Q1 2012
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